The objection you’ll start to hear from Southwest Florida sellers over the next 60 days is that they are too “busy” during the holidays to sell. Educate them gently with the following reasons why the Holidays are the BEST time to sell a home here.
- People who look for a home during the Holidays are more serious buyers! Think about it… if you had a choice during the busiest time of year – are you going to be tire kicking for homes? Of course not!
- Serious buyers have fewer houses to choose from during the Holidays and less competition means more money for you! A lot of folks withdraw their homes from the market during the holidays… less competition = more $.
- Since the supply of listings will dramatically increase in January (20%+ historically), there will be less demand for your particular home! Less demand means less money for you.
- Houses show better when decorated for the Holidays! They are warmer and represent the reason people own homes… security and emotion.
- Buyers are more emotional during this giving time of year, statistics show they haggle less and typically pay more.
- Buyers typically have more time to look for a home during the Holidays than they do during a normal working week.
- Some people must buy before the end of the year for tax reasons, let’s be sure yours is out there for them! Usually these are savvy buyers who don’t play games.
- You can still be on the market, but you have the option to restrict showings during the six or seven days during the Holidays… don’t throw away months of opportunity for only days when you do not want to show – it can be a win/win.
- If you don’t want to move over the holidays, you can sell now for more money and we will provide for a delayed closing or extended occupancy until early next year – best of both worlds.
- Buyers are normally more understanding and forgiving over the holidays. It’s ok to have some clutter from guests, etc. It adds to the warmth of the season!