Are all your listings priced properly? Do you struggle to convince sellers where to price to achieve success? Do you lose listings because another agent told them the home was worth more? Do sellers usually “win” your price-adjustment discussion by telling you “we aren’t going to give it away,” or “we don’t have to sell it”? BE POWERFUL in these discussions during the listing presentation, and then be ready for price adjustment conversations. This is a skill – and you can learn it. Those that can price homes properly are the ones that get them sold, which leads to more listings, which leads to more buyers and so on. It’s the MAIN SKILL aside from lead generation you must have as a Realtor. All your pricing questions answered! BE THERE!